Alpine Canada

2023 FIS SKI CROSS WORLD CUP PAGEANTRY

All event creative developed to showcase this action-packed competition, set to draw in the world’s best ski cross racers to Collingwood, ON.

Concept creation plus graphic and production design services. Developing assets for wayfinding, building wraps, posters, and social media.

2015-2017 SKI KIT DESIGN

Develop the Alpine Ski suit worn at the open cup and televised internationally.

Working closely with the fine people at Alpine Canada to develop a ski kit that would be easily recognizable both in terms of brand recall, and representative of our nation’s visual identity.

Text, visuals and sponsorship branding had to be legible indiscriminate of where the body position may be during competition.